Project 15 will focus on taking New Zealand innovation global. Over two days, 16-17 April 2015, more than a dozen international and local presenters will come together to share their knowledge and expertise around how New Zealand Inc can continue to develop and export diverse and unique products and services to global markets.
It's been 10 years since the Facebook phenomenon and only a few years since YouTube was purchased by Google for $1B. Much has changed over that time and that pace of change continues to accelerate. Technology has reshaped the look and form of 21st century business. What will the business landscape look like in two, three, five years and what do you need to do now to prepare for this uncertain future? The rise of SMAC-smart companies (Social, Mobile, Analytics (Big Data) and Cloud) is changing the way businesses and consumers use software applications. The co-creation economy is shifting how we purchase versus share goods and services. And, The Internet of Things (IOT) will change how we manage everything.
Project 15 will delve into the near future of all these trends. How will they continue to shift? How will they evolve and change? And what will we see coming our way over the next few years as new technologies, new business models and new market strategies emerge?
Project 15 will foster putting global trends into action, to enable New Zealanders – and the companies they lead – to innovate and prosper on a global stage.
Together, we can make better business sense of our shifting and evolving digital world.